Rani Mukerji credits director Shah Rukh Khan’s pattern for revival of Yash Raj film: It was like complete depression
Rani Mukerji attributes the revival of Yash Raj Films to the success of Pasaan, which flopped at the box office. She praised her husband Aditya Chopra’s decision to prioritize theatrical releases over OTT during the pandemic.
Rani Mukerji credits director Shah Rukh Khan’s pattern for revival of Yash Raj film: It was like complete depression
Actor Rani Mukerji on Tuesday admitted that it was the theatrical success of ‘Pasaan’ that turned the tide for Yash Raj films, which were going through a difficult phase with many big-ticket films failing at the box office. YRF’s big-ticket films that exploded at the box office include ‘Prithviraj’ starring Akshay Kumar, ‘Shamshera’ directed by Ranbir Kapoor and ‘Bunty Aur Babli 2’ co-starring Mukherjee and Saif Ali Khan. ‘, and ‘The Great Indian Family’ directed by Vicky Kaushal.
The 45-year-old actor praised her director husband Aditya Chopra for sticking to his belief in releasing the film in theaters during the pandemic when producers were opting for a direct digital release. “I was being offered a lot of money to release it on OTT, but my husband made a brave call and said, ‘We will not release these films on OTT because we believe in the power of Indian cinema.’ I said, post-pandemic, all these films failed because OTT changed the way audiences consume content overnight.
“It was like complete depression. People in the company were sad. Adi was confident that my film would be released in theaters… We had divine intervention and his He believed that his faith in releasing the film in theaters would pay off.”…Pasaan changed everything for Yash Raj and it became the highest-grossing film,” the actor said. Told.
Pathaan, which was released in January 2023, grossed over Rs 100 crore at the box office. Mukherji said Chopra’s belief in releasing films theatrically during difficult times was “commendable”.
“Filmmakers need to have more faith in the work they make, and they should believe in what they make. We must work together with each other to bring about change. Pathan is the test of time ” and opened the floodgates for people to go to the movies.” ”
Mukherji also praised the southern film industry for producing simple films that connect with people. “The most attractive thing about the southern film industry is that it is very cohesive, they come together and support each other. And the actors support each other. That happens in our industry too. ” she said.
“The beautiful thing is that they say, ‘They learned[about storytelling]from us,’ and we say, ‘We learned from them.’ So it’s a give-and-take relationship.India Cinema has become inward-looking, and it’s great that we’re passing on ‘getting feedback and inspiring each other to be the best versions of ourselves,’ she added.
Over the years, the actor said the process of choosing scripts for movies has changed. In her 20s, she had accepted her role after hearing a one-line narration from a producer or director. “…there was no story or conversation given to us in advance to prepare us. This was like a beginning, middle, and end. There was even a conscious effort to convince us There wasn’t. It was like, ‘You have to convince me, ‘then there’s someone else…'” she said.
Mukherji also revealed that 2002’s Saathiya made him realize that there is more to acting than a 9am to 9pm job. “When I was a teenager and working, I just wanted to go home and relax. When I was told, ‘Pack your bags,’ I was the happiest. Then times changed. I wanted to be on the set longer.” I needed the time because I wanted to be part of the filmmaking process. She wanted to spend time with the directors and technicians. ”
Mukherji, who has been in the film industry for nearly three decades, said the younger generation of actors has to face pressure on social media. “Things are tougher for them because they want instant gratification through social media. …Everything is more scrutinized and everyone is on edge to make sure they don’t make a mistake. Luckily, I’m not on social media, so I’m not like, ‘I know what’s going on, so I say what I want to say,”’ she said.
(Tag Translation)Rani Mukerji
